Tag Archives: Advertising Budget

WA Lags the World Online

by on 02. Aug, 2010 in Question

Question: European businesses are now spending 30% and 40% of their advertising budget online. Businesses on the east coast of Australia are reportedly spending between 10% and 15% of their advertising budget online. In Western Australia, research suggests that only 2% to 3% of advertising expenditure is online. Why is this? Do the clients not [...]

Read full story • Comments { 1 }